Whether you are a blogger or business owner, having a clear brand identity can help you reach your audience and create emotional connections that take it to a whole new level. But how can you really make your brand stand out? Let me tell you that one of the best parts of working on a […]

Making the decision to rebrand your blog or business is not an easy call. You need to invest time and money to get the results you want and sometimes just taking action can be stressful. The are several factors of a successful brand building: colors, typography, logo, illustrations, icons, values, mission statement, voice… the list goes on […]

The famous do-it-yourself practice has been around from the beginning of times and applied to all areas of our lives. From fixing the home to making crafts and gifts. Branding and web design is not the exception. There are a lot of things to worry about when you are starting your blog or business, so working with a […]

Spring is usually the time when we take a few days to really clean up the house and get rid of everything we don’t need. When it comes to your blog, it’s a different story. While you don’t want to clean up your blog each day or even month, it’s important that you keep it updated and […]

When you start working on a logo design or a website, choosing the perfect fonts is a key step to making sure the final result shows the style you had in mind. It may sound very simple, but the complete process of getting to the right option might be complicated. The number of fonts to choose […]

Last year, the main goal I had was to start taking action and get enrolled in more courses, so I could work on certain aspects of my business that I wasn’t comfortable with, such as my social media skills. I participated in many amazing online courses and webinars, also focused on reading more articles. Then I realized […]

Having a home office has many advantages: you get to work in your pj’s, start later than usual if you have to, drink home-made coffee, have your dog around…the list goes on and on. While there are a lot of positive aspects, having your office under the same roof as your bed can become very overwhelming, […]

When you first start your blog, or even if you’ve been in the game for a while now, all the different features you can add to your site can get you a bit confused. You want to have the right balance of information and design, without making your site look cluttered. You want to improve your […]

From previous posts, you may already be aware of my obsession with the book Big Magic. This is the perfect book for all creatives out there. Not only does it cover topics that we all have in mind – fear, the unknown, daring to be different and failure – but also one that it’s talked about a […]

We’ve talked before about the importance of having an email list, where you can be in direct contact with your readers, to build a community and not depend only on social media. But, how do you get there? How do you motivate your audience to click on that subscribe button and grow your email list? Of […]

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