Ja Cosmetics is a new makeup and accessories company specializing in brushes and eyelashes. As the owner prepared to launch their products, she needed a complete branding that could help her reach her ideal audience.
We worked together in the creation of an identity design and collateral material, based on a feminine and modern style, as well as web design.
Branding and Web Design Strategy
Feminine and modern were the words used to describe this brand. The color palette then had to include lovely shades of pink as primary colors, paired with copper details to show an elegant style.
A handwritten font was used for the logo design, adding a cute eyelashes icon to it to show what they specialize in. This was also incorporated in the patterns and collateral elements.
We also worked in the full customization of a web design in WordPress, ready to add all the products they need.
My experience with Maru was great! She was extremely professional, she respects the timing, very patient and she did exactly what I wanted, with more quality. I have never had such a great experience, I totally recommend her services.